I’m Faith! I'm a senior content designer skilled at developing user-focused content strategies, creating high-quality concise copies for user interfaces and collaborating with diverse teams.
I have 4+ years of experience in UX writing and content design, and 8+ years in communications.
I'm passionate about accessible design and believe that content is a powerful way to build connections with users through products.
How I got into UX
I made the transition into UX after working for years in the field of marketing communications and project management. As a communications strategist, I started to participate in product conversations within projects. It wasn't long before I realized I was a natural fit for usability design, not only due to my background in journalism, but also because I was skilled at using words to simplify product experiences that resonate with users.
I accepted the position of UX content designer in my next job, and never looked back. I am grateful for my experiences and believe it has added to my ability to empathize with users and simplify complicated content.
What I’m currently working on
I work with designers, researchers, product managers, developers and stakeholders to explore the social context of digital interactions. My most important question in the room is "what value are we providing and how will users interact with it?”
What I'm curious about
I am excited at how automation and Artificial Intelligence (AI) will shape the future of content design. Think – ChatGPT, Midjourney AI, Optimized Chatbots, Prompt Engineering and other automation tools. I want to work with teams that are intentional about how to structure content within user-centred products that aligns with futuristic business objectives.